The benefits of planning (and having a Plan B) are made crystal clear when implementing strategies for both thought leadership and retirement planning. As with many decisions and challenges, alternative solutions should be considered before finalizing choices. For example, I recently published an article that used a true-or-false format to discuss options for overcoming retirement challenges.
Cost-Effective Alternatives for Thought Leaders
Successful thought leadership involves publishing content that consistently establishes an individual or an organization as “different” and “better than competitors” — but aspiring thought leaders inevitably struggle with how to do this. As illustrated in the SlideShare presentation shown below, four of the most effective and practical choices include the following:
Cost-Effective Alternatives for Thought Leaders
Successful thought leadership involves publishing content that consistently establishes an individual or an organization as “different” and “better than competitors” — but aspiring thought leaders inevitably struggle with how to do this. As illustrated in the SlideShare presentation shown below, four of the most effective and practical choices include the following:
- Case studies
- White papers
- Extended articles
- True or false series
Thought leaders should always have a Plan B.
