Tips for Writing Press Releases
A well-written and properly distributed press announcement can be an invaluable tool for increasing sales and educating the public about an organization's latest accomplishments. However, it is not unusual to hear business owners and managers expressing disappointment about their latest news release. What went wrong? How can it be fixed?
The YouTube video and SlideShare presentation shown below were produced by Stephen Bush with the primary intention of removing the air of mystery usually surrounding both press releases and business writing. If you want to see an example of a press bulletin that reflects what these tips look like in action, please follow the highlighted text link — October 2017 WebWire Press Release Example.
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Your are invited to embed either one (or both if you like) of these visual presentations on your blog or website. In order to spread the message to your business colleagues, please share, like and tweet as you see fit. Thank you!
The information contained in the SlideShare presentation and YouTube video has been consolidated in a summary published by Steve Bush — The Art and Science of Writing Press Releases.